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Bob & LBF in the Morning

Bob & LBF in the Morning

Bob & LBF in the Morning

Miller High-Life Is Selling Cologne That Smells Like A Dive Bar

Author Bob Bronson

Every Holiday season various companies like to offer a product that is related to their product, but in an unexpected way. This year the beer that made Milwaukee famous is selling a man’s cologne that will evoke the odor of where a lot of their beer is consumed. The folks at Miller High Life have jumped into the odor business in a fun way.

In previous years fast food restaurants rolled out candles that smell like their food. For instance KFC offered candles that smelled like fried chicken. We are not sure why you want to have your family smell that wonderful odor only to be disappointed that there’s no fried chicken in sight.

If you love the smell of honky tonk dive bars then you are going to love the smell of this very limited batch of cologne. We do hear that it is selling out quickly however and may run out of it before you get a chance to grab some for that special person, or yourself.

You wouldn’t want to be wearing this if you got pulled over by the cops:  Miller High Life is keeping its holiday “dive bar” tradition alive . . . with a new dive bar COLOGNE.  

Dive into Dive Bar cologne

It’s called Miller High Life Dive BAR-fume.  They say it’s meant to capture the smell of “every familiar dive bar scent, from the satisfying crack of a freshly opened beer to the comforting savory taste of classic bar snacks.”

That includes notes of leather, cedarwood, patchouli, sea salt, and tobacco.

They’re selling a limited number of bottles through their website for $60 each, with three drops at noon Eastern today, tomorrow, and Friday.

They’ve been doing dive bar-related products for a few years now.  They did a dive bar-scented bar light last December . . . dive bar-flavored ice cream the year before . . . and a dive bar-scented candle in 2021. 

Click here to see what the cologne looks like

https://www.instagram.com/p/DDHmoEPNEqG

Bob is a native New Englander, growing up (sorta) in Maine where his love for radio started at a young age. While in high school he hosted radio shows on a local radio station, and he has never looked back. Bob joined the US Navy and served onboard the Sixth Fleet Flagship as a radio and TV host. After serving for 3 years, it was off to Emerson College in Boston. Bob hosted shows in Boston on WMEX, WVBF and WSSH in the 80’s and 90’s before heading to radio stations in Raleigh, NC, Manchester, NH, and New York City. Bob has been married for almost 25 years to Carolyn, a Woburn gal and they have 3 daughters, Nicole, Taylor, and Bridget. Bob and Carolyn are proud first-time grandparents to baby Caroline, who they plan to spoil every chance they get! “I started my career in New England and could not be happier to come back to Boston where I can root for all the Boston sports teams and eat lots of lobster rolls and clam chowder (okay not lots)… It is an honor to host the WROR morning show with LBF and wake up the World’s Greatest City!” Bob writes about recipes and restaurants, pop culture and trending topics.

Boston's Best Dive Bars

Boston’s best dive bars, all laid out for us in a handy, interactive map. This might be the best thing since bottled beer.

 

I have to give credit where credit is due: this first came across my feed courtesy of this piece from Axios. As writers Mike Deehan and Steph Solis so eloquently put it: “Boston is a drinking city, and it’s also an expensive one. That’s why the humble dive bar has been a venerable institution for generations, helping out folks without enough money for the good stuff or with too much sense to overpay for it.”

 

Deehan and Solis also astutely observed the decline of the beloved dive bar in Boston. If you’re west of Dot Ave. in Roxbury, you won’t find one. And if you’re in the Seaport outside of Fort Point or in Mission Hill, you’re in a bit of a dive bar desert. And don’t even get me started on the Back Bay, which has seen so many dive bars fall to the villain that is gentrification over the last decade-plus. My stars, do I miss T.C.’s Lounge on Haviland St. Only savvy Northeastern and Berklee kids and neighborhood regulars knew about the cozy little dive with the sign flush on the side of the building. So many memories of that beloved bar, which was shuttered after a fire back in 2012.

 

Boston’s Best Dive Bars

So let’s raise a glass to Nick Roy, who drew up the Best Boston Dive Bars map. Blue icons show the dive closest to you. Green icons mark joints with cheap, greasy food and sometimes cheap beer. You can even track the bars you’ve visited if you so choose. So start exploring, then scroll through my twelve (of course) favorite Boston dive bars that made Nick’s map. Cheers. And RIP T.C’s Lounge.

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Author Bob Bronson
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