Guinness is capitalizing on the popularity of cold brew coffee with their latest offering: Guinness Nitro Cold Brew Beer.
Per a press release from the popular stout brand, “Sweet-smelling with a distinct rich coffee aroma, Guinness Nitro Cold Brew Coffee beer is the perfect balance of bitter and sweet with a roast coffee flavor. Brewed using cold brew coffee extract and coffee flavors, it has a rich, smooth and creamy palate with hints of espresso, chocolate and caramel.”
This Guinness beer began appearing on store shelves in the United States last month. The new label, which will be a permanent offering from Guinness, will be getting an expanded rollout across the country. In fact, this new Guinness variety is first being introduced to the U.S. and then will be hitting storefronts around the world over the next 12-18 months.
The new Guinness beer, which features a 4% ABV and housed in a 14.9 fl. oz can, is sold in packs of four with the suggested retail price of $9.99. Complete details on this beer and where to find it can be found at Guinness.com.