Millenials Baseball Night: So Many Selfies and Avocados!
Alabama’s Montgomery Biscuits will host “Millennial Night” this weekend, promising participation ribbons, selfie stations, a napping area, and “lots of avocados”.
https://twitter.com/wmwhitecaps/status/1019306010928992257
But millennials don’t seem to appreciate the joke. The promotion faced heavy backlash on Twitter, with some claiming the promotion would keep millennials away.
hi, we’re the montgomery biscuits! we’re a painfully irrelevant minor league baseball team whose audience consists solely of fifth graders on field trips and divorced men trying (!) to bond with their children. here’s a shitty marketing joke that’s five years too late ~ https://t.co/oHcs0KoDo5
— earth tones, with a vest (@hatedbyvegans) July 13, 2018
But the team says the backlash just means people are talking about their promotion. And hey – shouldn’t millennials understand the power of viral marketing?
Offended? Feel free to fight your battles IRL and visit us at Riverwalk Stadium. Any millennials that actually come by during office hours before next Saturday and submits a valid complaint in person to our "Millennial Night Thinktank" may get a free ticket or two! https://t.co/XUNOz29gkO
— Montgomery Biscuits (@BiscuitBaseball) July 11, 2018