NEW YORK, NY - FEBRUARY 19: Boxes of Eggo Waffles sit for sale at the Metropolitan Citymarket on February 19, 2014 in the East Village neighborhood of New York City. Kellogg, maker of Eggo waffles, has announced that it will only buy palm oil - a minor ingredient in Eggo Waffles - from companies that don't destroy rainforests where palm trees are grown. Palm oil is used in many processed foods. (Photo by Andrew Burton/Getty Images)