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MIND BLOWN: All Skittles TASTE THE SAME – LBF

Taste the rainbow, my FOOT. All Skittles are the same flavor. All of ’em. The reason they taste different is because they are SCENTED. Yup. I know. I didn’t believe…

SEATTLE – DECEMBER 24: A closeup of a bowl of Skittles which are kept on the sidelines for running back Marshawn Lynch #24 of the Seattle Seahawks during the game against the San Francisco 49ers at CenturyLink Field on December 24, 2011 in Seattle, Washington. (Photo by Otto Greule Jr/Getty Images)

Taste the rainbow, my FOOT.

All Skittles are the same flavor. All of 'em. The reason they taste different is because they are SCENTED.

Yup.

I know. I didn't believe it either. But then I closed my eyes, blocked my nose and at a Skittle and HAD NO IDEA WHAT FLAVOR IT WAS.

When I unblocked my nose, the Skittle immediately tasted like grape.

Skittles, you smell like lemon and strawberry and you sit on a THRONE OF LIES.

I'm not sure I'll ever get over this.

According to Don Katz, a Brandeis University neuropsychologist who - cool job alert - specializes in taste, told NPR  the truth!

"The Skittles people, being much smarter than most of us, recognized that it is cheaper to make things smell and look different than it is to make them actually taste different."

Katz continues: "So, Skittles have different fragrances and different colors — but they all taste exactly the same."

I'm sticking to M & Ms from now on.

Lauren Beckham Falcone is the co-host of Bob & LBF in the Morning. Formerly an award-winning reporter and columnist for the Boston Herald, she credits her current success as a pop culture commentator to watching too much TV as a kid and scouring the internet too much as an adult. LBF is a regular contributor to NECN and is an honorary board member at the Massachusetts Down Syndrome Congress. Lauren lives in Canton with her husband Dave and her daughter Lucy. Lauren writes about trending topics, New England destinations, and seasonal DIY.